The shooting ofWind Through the Ricefields, China's first music short drama focusing on a new generation of farmers, officially began on October 31, 2025, in Wangting Town, Xiangcheng District, Suzhou.

The project launch ceremony was attended by Yu Feng, Secretary of the NUA Party Committee, Zhang Jie, Vice President and Member of the Standing Committee of the Party Committee of NUA, Shen Ling, Secretary of the SBS Party Committee, Chairperson of the Board, and Director of the Suzhou Broadcasting System (SBS), Guan Aoxin, Member of the Standing Committee of the Party Committee and Head of the Publicity Department of Xiangcheng District,LiZhipeng, Member of the Standing Committee of the Party Committee, Director of the Integrated Office of Party Committee and University Administration, and Head of the Publicity Department of NUA, as well as responsible officials from the Suzhou Research Institute of NUA, and the School of Drama, Film, & Television.

Produced jointly by NUA, Suzhou Media Group, and the People's Government of Xiangcheng District, the production adopts an innovative "government-industry-university-research" cooperation model. It breaks from conventional formats by blending original musical performances with short drama storytelling, creating an integrated “drama-in-music, music-in-drama” narrative structure. The story follows young graduates returning to their hometowns to start businesses, connecting traditional farming culture with modern consumer experiences through settings like a rice-field coffee shop. The project also plans to develop sustainable cultural IP through themed tourism routes and rural music festivals. Secretary Yu described the project as both an innovation in teaching and an effort to channel student attention toward rural development, aiming to make "returning home to start businesses" a trend among the youth in the new era.